The REAL Drug Talk, a new six-part factual webseries aimed at educating Kiwi young people about drugs, alcohol and related topics, launches on Monday 13 May via www.therealdrugtalk.com as well as NZME’s WatchMe and on Villainesse.com.
Developed in consultation with the New Zealand Drug Foundation and designed to provide reputable and evidence-based information in an entertaining way, The REAL Drug Talk follows Villainesse’s highly successful online series The REAL Sex Talk which premiered in 2018.
The format combines expert information with celebrity power and humour, providing Kiwi youth with a source of information they can trust and that they’ll actually want to watch. Episodes will be available freely online www.therealdrugtalk.com, NZME’s WatchMe and Villainesse.com’s platforms, and are shareable via social media, meaning that Kiwi youth can easily access the content on their devices.
“During the research phase for our previous series The REAL Sex Talk, two focus groups of teenagers told us they wished the series also focused on drugs,” explains Lizzie Marvelly, editor of Villainesse and co-writer and co-Producer of The REAL Drug Talk. “We know this issue is a topical one for our young people, and they want to know more about how to keep themselves and their friends safe.”
The series producers acknowledge that the illegality of illicit drugs means there can be a reluctance to talk openly about drug use. “However, almost everyone knows someone who uses an illegal substance of some sort,” says the series Director and Producer Jo Raj. “And alcohol consumption is even more widespread, with 23 percent of Kiwi secondary school students reporting that they had engaged in binge-drinking behaviour within the last four weeks. Our objective with The REAL Drug Talk is to arm Kiwi teens with knowledge and tools to help them to navigate a world in which drugs and alcohol exist.”
The REAL Drug Talk is made with support from NZ On Air and also received funding from the New Zealand Drug Foundation.Support Villainesse